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Documents matching your search: 2 - Comcast.net Taps Yahoo for Display and Video Ads
Accordance to query: 96.8%
Fragments of message :
... Comcast...
... com) -- Yahoo has inked a deal with Comcast that allows it to sell 80% of display and video advertising across the Comcast...
... Two RFPs Comcast in December sent out two requests for proposals: one to handle display and video advertising, another to handle search and text advertising...
... AOL and Microsoft, along with Yahoo, were competing for display and video, according to a Comcast executive close to the deal...
... The executive close to the deal said Comcast expects to generate $1 billion in revenue in the next five or six years through combination of the display/video and search/text ad contracts, plus ads sold by its own interactive and Comcast Spotlight sales forces...
... The will retain 20% of Comcast...
... Large sales force Yahoo will not handle display and video advertising for non-portal Comcast sites, such as Fancast, which it recently launched...
... "One of the reasons we selected Yahoo is its expertise in terms of video advertising," said D'Arcy Rudnay, VP-corporate communications at Comcast...
... Copyright © 2007 Stakh SEO News TAG: comcast...
More: http://stakh.com/blogen/post_1178458658.html
- Ask to launch adsense competitor
Accordance to query: 3.2%
Fragments of message :
... Ask to launch adsense competitor
AskAs a part of Ask Sponsored Listings (ASL), Ask will launch a new contextual advertising platform in the week of May 21st...
... Advertisers have to deal with pretty poor statistics regarding contextual advertising...
... Ask may have a strong selling point by providing better and transparent tools...
More: http://stakh.com/blogen/post_1178458333.html
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