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Documents matching your search: 20 [shown 4]

  1. Targeted real-time ads reach downloaded content

    Accordance to query: 41.46%
    Fragments of message :
    ... Targeted real-time ads reach downloaded content A California start-up is bringing ads that can be targeted, tracked and customized in real time to downloadable content such as videos on peer-to-peer company BitTorrent's new distribution site...

    ... YuMe Networks on Monday is launching what is believed to be the first advertising campaign that lets a marketer dynamically insert video advertising into content that has been downloaded onto a viewer's PC, mobile device or TV...

    ... This will allow peer-to-peer networks and others that offer downloadable content to monetize it with advertising...

    ... Previously, such services had to offer the content for free or charge users on a per-download basis because the viewing of the ads could not be measured and tracked...

    ... Entertainment software publisher Eidos Interactive is using YuMe technology to launch an ad campaign to promote its upcoming video and PC game Lara Croft Tomb Raider: Anniversary...

    ... The ads will be shown on select video files from G4 TV and distributed on the BitTorrent Entertainment Network, which opened in February...

    ... Unlike video content, which is downloaded and resides on a local hard drive, YuMe-delivered ads are streamed in real time when the viewer hits the "play" button, said Jayant Kadambi, chief executive and co-founder of Redwood City, Calif...

    ... Marketers can select to show the ads before or after the video is played and can show two or more in a row if they like, as well as target the ads by geography, he said...
    More: http://stakh.com/blogen/post_1175697676.html

  2. SEO, Tags and Customized Google Search

    Accordance to query: 28.01%
    Fragments of message :
    ... In Technorati, a tag is more likely a simple category name whereby users can categorize their posts, photos, and videos with tag logic...

    ... A December 2006 Pew Internet survey finds that 28 percent of Internet users have tagged or categorized such content online as photos, news stories, and blog posts...

    ... On a typical day online, 7 percent of Internet users say they use tags to categorize online content...

    ... With its inherent keyword-rich, interlinked, topically concatenated structure, tagging content, images, and videos has become yet another readily adaptable SEO tactic...

    ... The practice brings a social context to such resources as blogs, shared bookmarking, photos, videos and even books...

    ... Users can seed their buzz clouds with their search terms, then Eurekster adds associated terms based on which searches are popular with the site's visitors...

    ... With Eurekster swickis, users can organize and tag online sources for aggregated searches of destinations in blogrolls, image and photo collections, and even videos through its association with blinkx...

    ... Rollyo offers interesting search features, as well, like the RollBar Bookmarklet, which allows users to drag an entire Rollyo experience onto a browser, and the ability to add a searchroll to Firefox with one click...

    ... The ontology lends itself to the creation and concentration of topical themes, which when interlinked to sites, blogs, photos, videos, and the like, can create a powerful, readily built part of a link-building strategy...
    More: http://stakh.com/blogen/post_1193242887.html

  3. Comcast.net Taps Yahoo for Display and Video Ads

    Accordance to query: 16.72%
    Fragments of message :
    ... net Taps Yahoo for Display and Video Ads Cable Giant Expects $1 Billion in Online Revenue in Next Five to Six Years NEW YORK (AdAge...

    ... com) -- Yahoo has inked a deal with Comcast that allows it to sell 80% of display and video advertising across the Comcast...

    ... According to ComScore, the site has 15 million monthly unique visitors and had 80 million video views in March...

    ... According to ComScore, the site has 15 million monthly unique visitors and had 80 million video views in March...

    ... Two RFPs Comcast in December sent out two requests for proposals: one to handle display and video advertising, another to handle search and text advertising...

    ... AOL and Microsoft, along with Yahoo, were competing for display and video, according to a Comcast executive close to the deal...

    ... net's display and video advertising to sell in-house and bundled as cross-platform and local deals...

    ... Large sales force Yahoo will not handle display and video advertising for non-portal Comcast sites, such as Fancast, which it recently launched...

    ... "One of the reasons we selected Yahoo is its expertise in terms of video advertising," said D'Arcy Rudnay, VP-corporate communications at Comcast...

    ... " According to ComScore, the site has 15 million monthly unique visitors and had 80 million video views in March...
    More: http://stakh.com/blogen/post_1178458658.html

  4. ICANN rejects .xxx domain registry

    Accordance to query: 13.82%
    Fragments of message :
    ... ICANN on Friday voted 9-5 to deny an application from ICM Registry, which for the past several years has sought to be the registry for adult-content Web sites...

    ... ICANN, which oversees domain names and Internet addresses, decided that ICM's proposal raised too many public-policy concerns and ultimately could change the role of the nonprofit organization...

    ... "ICM's response does not address (the ICANN Government Advisory Committee's) concern for offensive content and similarly avoids the GAC's concern for the protection of vulnerable members of the community," ICANN stated in the meeting...

    ... " ICANN also noted that ICM's proposal could raise significant compliance issues with law enforcement agencies around the globe, many of which have different laws governing pornography...

    ... "There are credible scenarios that lead to circumstances in which ICANN would be forced to assume an ongoing management and oversight role regarding Internet content, which is inconsistent with its technical mandate," ICANN stated in the meeting...

    ... This is not the first time that ICANN has rejected an application from ICM, which has been submitting proposals for a top-level...

    ... ""We asked applicants to demonstrate that the community is precisely defined so it can readily be determined which persons or entities make up that community, and also to state that the community was comprised of persons that have needs and interests in common, but which are differentiated from those of the general global Internet community," according to Crawford's comments in transcripts of the meeting...
    More: http://stakh.com/blogen/post_1175697421.html

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