Content
26 February 2007, 16:44
5 top-factors for successful web sites
Everyone wants to have a
successful web site. However, most people do the
wrong things to promote their web sites.
If you want to have a successful web site and if you want to get high rankings
on search engines then your web site must have the right factors. Here are the
top 5 factors for successful web sites in 2007:
Success factor #1: Accessibility
Search engines must be able to access your web pages. If search engines cannot
parse your web pages then they will ignore your site and you won't get good
rankings.
Make sure that your web server doesn't return an error code when search engine
spiders visit your web pages. If your server returns an error code, search
engines won't index your site.
The correct code should be "200 OK".
In addition, make sure that the HTML code of your web pages doesn't contain
errors that prevent search engines from indexing your site.
The content of your web pages must make sense to search engines. Don't use
images or Flash to present the main content of your web pages.
Success factor #2: The right keywords
Choosing the right keywords is one of the most important steps that determines
whether your
SEO campaign is a success or not.
It's best to focus on 3 or 5 word keywords for search engine optimization. One
word keywords are less likely to convert to a sale and they are also much more
competitive.
Success factor #3: Site and information
architecture
Your web site should have a good site architecture to make sure that it is not
just a collection of random web pages. The pages of your web site should be
related and they should show search engines that your web site is relevant to a
special topic.
This is very important because most major search engines seem to use latent
semantic indexing in their ranking algorithms.
Your site should also have a good information architecture so that search
engines and web surfers know where they are within your site on any page of your
site.
Success factor #4: Inbound links
Without good inbound links, it is impossible to get high rankings on major
search engines. You should get as many links as possible from related web sites.
The more targeted the link, the more it will help your search engine rankings.
Success factor #5: Content
Web sites that only offer articles and affiliate links that can be found on
dozens of other web sites will have a hard time to get good search engine
rankings.
Try to create unique and trustworthy content that separates your web site from
the others.
Write about things you know. If you're an expert in a special field, write as
much as possible about that field to make sure that your
web site becomes the best resource for that topic.
Search engine optimization can be tricky
because a small error in one factor can destroy all of your other efforts.
Copyright © 2007 Stakh SEO News (All about Ranking)
Marketing Strategy & Research. Marketing mix strategies, plan...'American Marketing Association'.
Sports Marketing.
Party Themes, Literature themes, book, Yearbook, aim... List of themes from >>>...
Message address: http://stakh.com/blogen/post_1172508280.html
Required fields are yellow.
1. Maximum 50 .
2. If entered will be shown. Invisible for robots.
3. Addresses started with http:// transformed into links automatically.
Put a space from both sides.
Tags forbidden.
|